About

We create marketing solutions that enable our clients to innovate competitively and elevate their brands to a state of hyper-relevance.

OPPORTUNITIES

We turn challenges into opportunities by aggressively applying the latest digital marketing technologies.

Qualities

We believe in hard work, clear communications and open, honest collaboration.

Strategy

The goal is always to maximize the business outcome. We look to customer data and analytics to measure marketing ROI.

History

Since 1958 we have helped build B2B brands for clients such as Miner, Heidenhain, Philips, Siemens, Suncast, Kaiser and Knowles.

We grow brands by creating marketing solutions that enable our clients to innovate competitively, and elevate their brands to a state of hyper-relevance.


Let's work together
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work

From concepts to analytics, we're a creative ad agency that executes. We name and launch new products, design and build online lead gen platforms, make websites mobile friendly, energize distribution channels with original sales promotions, and much much more...

DESIGN CREATE

At ARENDS, we create ideas that sell. Often these ideas start out simply, as smart solutions to tough, lingering business problems.

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CAMPAIGNS INNOVATE

The best marketing is both innovative and integrated. The key is to think strategically about campaigns and programs, not one-off tasks and to do lists.

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MARKETING ROI
ELEVATE

The best B2B marketers think about building ROI over time – 2-to-5 years out, sometimes. Why? Brand equity compounds, paying measurable dividends sooner than you think.

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Testimonial

expertise

We consult on brand strategy and craft meaningful connections with your customers across web, print, social, mobile and ecommerce.

CREATE

We create new forms of branded content, as well as advertising, public relations as well as marketing communications.

INNOVATE

We invent new ways to improve the lives and business outcomes of our clients and their customers.

ELEVATE

We are experts in elevating the value, relevance and meaning of B2B brands and their stories.

34%

MANUFACTURING

B2B at its best

17%

ELECTRONICS

Where B2B meets B2C

26%

CONSTRUCTION

Building products and more

17%

TECHNOLOGY

The magic of science

core team

We are both passionate and down-to-earth. These traits not only reflect our creativity but also how we communicate. It's the relationships we make that we most value. The trust that leads to great work quickly follows.

We're an interesting group of problem solvers once you get to know us.

team-02

John is a former college gymnast, journalist and award-winning writer. As the digital age unfolds, he's never been more confident in the power of a good story, well told, to put a dent in the client's universe. Currently, he's scripting one of those on assignment – a feature film for the National Football League (NFL).

John Arends

CEO

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As the agency's farm boy / engineer, Jim values hard work, the need for planning, and the steadfast belief that results are directly related to effort. That tenacity, coupled with his eye for detail, makes Jim an indispensable leader of our marketing strategy and analytics teams.

Jim McMillen

VP / Brand Manager

team-04

Iwona's love for the outdoors and nature constantly renews and sharpens her eye for great design. As our chief digital designer, she brings a timeless elegance and power to the online worlds and platforms we create for our clients.

Iwona Ponze

Digital Media

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World's most successful network of innovative and entreprenueurial independent advertising agencies.

magnet

Agency's Network

Writers, designers and digital savvy types

Always looking for freelance relationships

CONTACT US

LOCAL TO GLOBAL

Through our membership in Magnet, our clients have access to a global network of award-winning independent agencies. We share marketing resources, category expertise, trends analysis, culturally aligned messaging and so much more. From regional to national to global, we've got you covered.

The power of knowledge and the wisdom of experience

MAGNET is a community of the world's most successful, independent advertising and marketing agencies working together.

MAGNET has close to 40 independent agencies spanning the United States, Canada, Europe, Korea, Japan, United Emirates, China, Russia and Australia who have created a unique alliance with the concept that shared knowledge and intelligence creates stronger agency relationships both internally and externally with their clients.

magnetglobal.org
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Contact Us

We can help. It's the nature of our business to be of service. But you've gotta take the first step. We can't read minds yet.

how to reach us

The best method is to use the form. That way, more than one of us will receive your response and can respond quicker. But, our phones work too.

our address

ARENDS
515 N. River St. Suite 101
Batavia, IL 60510